PSYC 111: Intro To Psychology

"The Gale Encyclopedia of Mental Health presents authoritative and comprehensive information on 500 topics in mental health, including diseases and disorders, drugs, alternative treatments, psychiatric assessments, and related concepts. Written in language accessible to adult laypersons, it aims to fill the gap between basic consumer resources and highly technical professional materials such as the Diagnostic and Statistical Manual of Mental Disorders (DSM). The new edition reflects suggested additions and changes to the forthcoming DSM-5 and includes over 65 new entries, photos of common medications, and age- and gender-specific topics such as juvenile bipolar disorder, late-life depression, and conditions specific to men and women. "

First of its kind, sure to set the standard for future psychology reference works. Provides psychologists, practitioners, researchers, and students with complete and up-to-date information on the field of psychology. Twelve volumes cover all of the fundamental areas of knowledge in the field.

This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. The Handbooknbsp;presents state-of-the-art research as well as providing a place for authors tonbsp;put forwardnbsp;suggestions for future research and practice. The Handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.